Why Major in Marketing?

  • Engage in a number of internship activities
  • Learn how to develop, execute and control complex marketing strategy
  • Choose from concentrations - such as Marketing, Sales, E-commerce, Retailing, or choose the diversified concentration which allows you to complete a certificate to complement your marketing major
  • Build information-based analytical decision-making skills and apply research results in developing successful marketing degree programs
  • You will be exposed to an exciting set of concepts that will serve you, not just in marketing, but in any career field in which you become a manager or leader and are required to influence others to accomplish the tasks you face together in day-to-day activities.

Marketing College Graduates Get Great Jobs

Many of our marketing graduates have gone on to major leadership positions in industrial marketing, radio and television, entertainment, food service, television news, web-based businesses, as well as with such organizations as hospitals, government agencies, social service organizations and charities.

 

Further, you always have the option of seeking a career path as a successful entrepreneur. As an entrepreneur, the marketing skills you learn will help increase the likelihood your business ventures will be successful.